ARCHIVED EVENT: How to Substack with Helen Walsh

February 25, 2025 | 12:30pm EST via Zoom

As social media continues to fragment, and space for authors and books diminish, it’s ever more important to consider starting a newsletter. Unlike social media where marketing experts estimate you retain the attention about 1% of the ‘eyeballs’ that see your posts, the audience who reads your newsletter is captive and exclusive. They’re there only for you – and your writing! Join DD founder/president Helen Walsh, who publishes https://helenwalsh.substack.com/ to discuss If/How to Substack, including an introduction to the platform, tips to build your subscriber base, are Notes really a friendlier alternative to X, suggested resources and more.

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About the Presenter

Helen Walsh is a writer, editor, publisher and producer. She founded Diaspora Dialogues in 2005 and continues to be inspired by its community of writers. From 1998-2017, Walsh was president of Literary Review of Canada and founding director of the Spur festivals. She has worked as a film and digital producer in Toronto, New York and Los Angeles, and her films have played festivals around the world, and been broadcast on television. Her first novel, Pull Focus, will be published in 2021 by ECW Press in Canada, the US and the UK and Walsh is currently adapting it for television.